Prague section of EPS Young Minds project is the first one in the Czech Republic. It is not connected with any other group or local project. That is why it is needed, that as many people as possible recognize it and are informed about our goals and activities.
In these days, there many possibilities to promote activities and we try to exploit all of them. We would like to make good image to the name of “Young Minds”, so that every student is familiar with our main goals and style of our activities. That is why we decided to also prepare big posters, badges and business cards that were distributed to all people visiting our events, or to those, that could be future participants in our events.
Badges are very popular promotional object in these days. You can just pin them to your bag or jacket, and then everybody who see it knows, that you are interested in promoted activity. Layout of our Young Minds badge is simple – we just redesigned Young Minds logo. By having it on these badges, YM logo is being more and more known. Some people are asking about this logo, and consequently about the Young Minds project itself. We produced 50 badges, every YM member is obliged to have it on and we also distributed it in our events.
Lot of young students are not used to write down email addresses or another contact, they just hope to remember it. That is one of reasons why we designed business cards with information about our section. These are also more useful for face-to-face discussions about our activities. First bunch containing 40 low quality business card was distributed in one week that is why we decided to redesign them to be as attractive as possible and to print them in better quality. Fifty of them was produced, and we are distributing them every time it is needed.
These two mentioned manners are kind of active advertising, but we also produced the passive one. It is a big poster that is situated in hall of our faculty. It contains basic information about the goals not only of the Young Minds project, but also the EPS and the Czech Union of Mathematicians and Physicists. Our plan is to produce another type with short opinions of our members about becoming an active member of YM.
These object helped us with spreading idea of Young Minds.
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